Business
Card Design
It's
not just designing, it's designing for Print.
The rules are different and they're exacting. Production costs
are higher than website development, so it's important to
have a seasoned professional in your corner. When
it comes to great print advertising and design, there's no
better value. Compare us to any quality "full-service
agency" and you'll discover how much you save without
sacrificing quality.
view graphic design portfolio
Don't
skimp.
Make sure your business card looks professional, that there
are no spelling errors, it's up to date and properly printed
on good quality paper. However good your inkjet printer, home-made
cards look just like that and seldom fit the bill. If your
business card screams "cheap", people will expect
your services to be the same. Plumb for decent business cards
and you'll attract better clients who are willing to pay a
fair price for your services.
Make
sure your name is clearly visible on your business cards.
Apart from making it easy for people to read, you can use
your business card to double as a name tag at networking functions
- a great way to get lots of mileage from your investment.
Have
your business name and logo design on the business card The
more unique and effective, the better.
Invest in having your logo design professionally designed.
It will cost comparatively about 300$ and you can use it over
and over again on everything from brochures and your web site
to presentations and adverts.
Ensure
all your details are on the business cards. Where possible,
include your name, title if relevant, phone, fax, email, web
site and postal address. It's not necessary to include your
home address on your business cards unless you expect clients
to come to your premises. Adding the words "by appointment
only" or "by appointment please" is appropriate
if you consult from home but don't want people dropping in
unexpectedly.
Be
smart - use your business cards as a mini-brochure.
It costs very little extra to print on the back (in black
if you want) - use this space to highlight the biggest benefits
of using your product or service, add a teaser (e.g. ask me
how I can help you double your bottom line in six months),
list product lines or services you offer, give some relevant
tips or leave space for customized information (e.g. write
down the color of the paint they have chosen) or an appointment
time. The more valuable you make this to them, the longer
they will keep your card and the more they will refer back
to it.
view graphic design portfolio
It's
not just designing, it's designing for Print.
The rules are different and they're exacting. Production costs
are higher than website development, so it's important to
have a seasoned professional in your corner. When
it comes to great print advertising and design, there's no
better value. Compare us to any quality "full-service
agency" and you'll discover how much you save without
sacrificing quality.
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